RKD is pleased to announce the appointment of Steve Caldwell to the position of Senior Vice President of Data and Analytics Solutions.
Caldwell joins RKD after over two decades spent developing data and analytics solutions for direct marketing. The profound breakthroughs in business acumen and operational effectiveness that have resulted from his efforts have helped hundreds of non-profits increase their revenue.
Caldwell expressed his excitement at the prospect of working with such a gifted team to help NGOs achieve their fundraising goals.
Caldwell will be responsible for directing the development of data and analytics solutions that advance RKD’s already innovative data-driven approach to omnichannel marketing and fundraising.
CEO Tim Kersten remarked, “Steve has a proven history of operationalizing and growing data and analytics technologies.” We’re excited to have him on board as an RKDian, and we know he’ll contribute to developing new methods of connecting our customers with their contributors.
Source: Prnewswire
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