Today, the 2022 Customer Research Survey from EZ Texting, the leading text marketing service for small and medium-sized enterprises, was made public.
The EZ Texting experience is centred on the needs of the client, making it simple for new users to begin utilising text’s immediacy and engagement to fuel everything from promotions and loyalty schemes to emergency alerts and appointment reminders.
To ascertain their attitudes, behaviours, and preferences about EZ Texting and SMS marketing, over 250 EZ Texting clients were polled. The findings show that: • 84% of clients feel EZ Texting is crucial to their business.
• 76% of new clients have little to no experience with SMS marketing or marketing in general when they join EZ Texting.
• 87% of users of EZ Texting are satisfied or extremely satisfied with how simple it is to use.
Additionally, customers reported enormous successes with EZ Texting, ranging from a 100% increase in sales and revenue to a 90% decrease in no-shows.
Regarding the Survey
The 2022 Customer Research Survey was carried out by EZ Texting to assess consumer attitudes, behaviours, and preferences.

Source: Prnewswire