Daxko, a leading software and integrated payments solutions provider in the health, fitness, and wellness industry, today announced the appointment of Jeff VanDixhorn as its Chief Executive Officer. With over 25 years of leadership experience in health and wellness, VanDixhorn brings valuable expertise as both a club operator and a fitness software CEO to his role. His appointment is a significant step forward for Daxko, focusing on innovation and customer-centered growth.
VanDixhorn becomes Daxko's third CEO, leading the company founded in 1998 to help non-profit health organizations with memberships, operations, and accounting. Daxko's growth has been driven by strategic acquisitions, notably adding industry-leading brands like Club Automation, Motionsoft, CSI, Reclique, Zen Planner, and SugarWOD. Daxko now powers nearly 40% of member-based health and wellness organizations, including large clubs, boutique studios, YMCAs, and JCCs.
SOURCE Daxko

Source prnewswire