It has been announced today that Firework, the world's leading video commerce and engagement platform for brands and retailers, has been named one of the finalists in Fast Company's Next Big Things In Tech awards, an event highlighting technology that will fundamentally transform industries and improve lives in the near future.
Firework received the award after a period of fierce innovation at the company during the last few years. A major focus of the organization this year is on launching a shoppable video-live commerce (SVLC) retail media network (RMN) in partnership with The Fresh Market. As well as releasing a first-of-its-kind generative AI shopping solution that extends the engagement capabilities of live digital showroom events, the organization also launched a groundbreaking one-to-one video shopping solution that revolutionized the way e-commerce is conducted.. The Firework team also plans to release additional AI-enabled solutions that will further revolutionize the online engagement space in the coming months
The Firework team also plans to release additional AI-enabled solutions that will further revolutionize the online engagement space in the coming months
As Firework Co-founder and Chief Executive Officer Vincent Yang noted, "This award is a reflection of Firework's vision to marry the digital with the physical, transforming the way people shop and interact online," he added.. The One-to-One virtual shopping product we offer exemplifies this fusion of combining the expertise of in-store experiences with the convenience of digital shopping. Our award from Fast Company inspires us to continue pushing the boundaries of innovation, in order to ensure that every digital shopping experience is as unique and valuable as the customers that we serve
Our award from Fast Company inspires us to continue pushing the boundaries of innovation, in order to ensure that every digital shopping experience is as unique and valuable as the customers that we serve
One of the 119 Fast Company honorees was Firework, a company that was recognized for its innovative advances and their potential to impact consumers, businesses, and society as a whole. Although not all of the technological developments are available in the market yet, each is reaching crucial milestones that will allow them to have a proven impact within five years.
"The Next Big Things in Technology aren't just a look around the corner, it's a look around the corner after that," said Brendan Vaughan, the editor-in-chief of Fast Company. It is our mission to honor the organizations that are making these products and ideas a reality for the rest of this decade and beyond. These are the products and ideas that will define technological innovation for the rest of this decade and beyond—and solve some of the world's most pressing issues."
In a digital era that demands personalization and interactivity, Firework's technology is paving the way for a future where online shopping is as intimate and engaging as an in-store experience. According to the company's vision for the coming years, the company will blur the lines between digital and physical commerce in order to foster greater human interaction.
The Firework Co-Founder and President Jerry Luk commented that "this award underscores our commitment to pushing the boundaries of e-commerce and broader engagement online." In short, our suite of innovations represents a paradigm shift in how consumers interact with brands, and it represents more than just advancements. Moreover, this award represents a milestone for Firework as well as a sign of how video commerce is poised to transform the global market."
You can learn more about the Next Best Things in Tech awards by clicking here.
The Firework platform is the world's leading video commerce and engagement platform built to help brands engage with audiences. As a result of Firework's unique combination of interactive short videos, digital showroom, and one-to-one live shopping solutions, the world's most dynamic and exciting retailers, consumer brands, and publishers are able to create engaging video experiences across multiple channels and across their own and operated digital properties.. With Firework, organizations will be able to bring more authenticity and connection to their online video experiences by speaking directly to digital natives in a language they can understand fully, and taking control of their own customer data at the same time.. As of today, the company employs over 300 professionals across 38 countries and has raised over $235 million in capital.. If you would like to learn more, please visit the firework website.Please visit www.com
Please visit www.com
The source of the fireworks is Fireworks
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