ResearchAndMarkets.com announces the addition of the "Kenya Buy Now Pay Later Business and Investment Opportunities Databook - 75+ KPIs on BNPL Market Size, End-Use Sectors, Market Share, Product Analysis, Business Model, Demographics - Q2 2023 Update" report to their offering.
In 2023, it is predicted that BNPL payments in Kenya will grow by 20.8% annually to reach US$1.1 billion, a growth rate of 20.8%.
The BNPL industry in Kenya continues to see strong growth over the medium to long term. BNPL payments are expected to grow steadily during the forecast period, at a rate of 12.2% during 2023-2028. From 2022 to 2028, the Gross Merchandise Value of BNPL in Kenya is expected to grow by US$1.9 billion from the US$9.9 billion in 2022.
As a result of the increased penetration of e-commerce, the BNPL payment industry in Kenya has experienced strong growth over the last four quarters.
A detailed data-driven analysis of the Buy Now Pay Later (BNPL) industry is provided in this report, covering market opportunities and risks across a wide range of retail categories based on its data-driven analysis. This report provides a comprehensive overview of BNPL market dynamics, market sizes and forecasts, as well as market share statistics, based on over 75 key performance indicators at the country level.
It breaks down market opportunity by type of business model, sales channels (offline and online), and distribution models. Additionally, it provides a snapshot of consumer behavior and the dynamics of retail spending in Kenya. Getting a comprehensive understanding of the end market dynamics can be achieved by analyzing key performance indicators in both value and volume terms.
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Aims and objectives
Buy Now Pay Later Market Share Analysis by Key Players in Kenya
Market Size and Spending Pattern of the Kenya BNPL Market, 2019-2028
Buy Now Pay Later Revenue Analysis for Kenya, 2019-2028
Buying Now Pay Later Operational KPIs & Statistics for Kenya, 2019-2028
BNPL for Kenya by Purpose, 2019-2028
BNPL in Kenya by Business Model, 2019-2028
BNPL in Kenya by Merchant Ecosystem, 2019-2028
The Kenyan BNPL by Distribution Model Analysis, 2019-2028
An analysis of Kenyan BNPL by channel for the period 2019-2028
The Buy Now Pay Later in Retail Shopping Market in Kenya: Market Size and Forecast, 2019-2028
Buy Now Pay Later in the Kenyan Home Improvement Market: Market Size and Forecast, 2019-2028
The Kenyan market for Buy Now Pay Later in Travel/Entertainment: Market Size and Forecast, 2019-2028
Market Size and Forecast for Kenya's Buy Now Pay Later Services Market, 2019-2028.
Market Size and Forecast for Buy Now Pay Later in Automotive in Kenya, 2019-2028
The Kenyan market for Buy Now Pay Later in Health and Wellness: Market Size and Forecast, 2019-2028
Market Size and Forecasts for Buy Now Pay Later Groceries in Kenya
Buy Now Pay Later in Kenya: An Analysis of Consumer Attitudes and Behaviors
You can learn more about this report by visiting https://www.researchandmarkets.com/r/dmvv3f for more information.

Source prnewswire