PayTabs buys Paymes, the biggest social commerce platform in Turkey PayTabs, the Middle East, Africa, and South Asia (MEASA) award-winning payments powerhouse, revealed that it had bought a 100% ownership in Paymes, the biggest social commerce platform in Turkey. The acquisition announcement comes just a few weeks after PayTabs purchased Digital Pay in Saudi Arabia in November 2022.
The acquisition’s goal is to generate spin-offs on particular social commerce sectors, increase merchant cash flows, and even introduce a customised Paymes Card.
According to the terms of the acquisition, Paymes will act as PayTabs’ social commerce platform, enabling millions of independent contractors, small company owners, consultants, personal trainers, and other service providers throughout the Middle East and Africa to get paid right away. The acquisition is in line with PayTabs’ ardent pursuit of tracking merchants throughout their lifecycle in order to improve their payment practises. Micro merchants have been an underserved section of the ecosystem, and Paymes, with its minimalist social commerce platform, gives webpreneurs the key to entering the mainstream payment market by allowing them to easily build web storefronts and sell products online. The founders of PayTabs believed that acquiring Paymes was the next logical step in line with PayTabs objective to power the global ecommerce economy with the ultimate super payment’s platform after working together for more than a year to introduce social commerce solutions in KSA, the UAE, and Egypt.
Source: Prnewswire
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