PREVUE SURVEY FINDS COMPANIES GROWING THEIR INCENTIVE TRAVEL PROGRAMS TO DRIVE SALES

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Prevue Meetings & Incentives, a Worth International Media brand, is a leading authority in the meetings and incentives industries has released the findings of its first-annual survey of in-house corporate incentive planners. The Corporate Incentive Trends Survey is based on responses from 382 planners from Prevue's audience. Respondents came from a variety of industries, with the largest percentage coming from technology (26%), financial and insurance (24%), and manufacturing (23%), followed by automotive, direct sales and other industries. The majority of respondents plan incentives that target the sales force (47%), dealers/distributors (44%) or the distribution channel (22%), though a quarter of companies said they run incentive trips for employees whose roles are not directly tied to sales quotas
The majority of respondents plan incentives that target the sales force (47%), dealers/distributors (44%) or the distribution channel (22%), though a quarter of companies said they run incentive trips for employees whose roles are not directly tied to sales quotas

Source prnewswire

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