Real Salt Lake Taps KORE to Enhance Partnership Management & Measurement

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KORE, the sports and entertainment business solution, and Utah-based soccer club Real Salt Lake ("RSL"), which includes Major League Soccer's RSL side, Utah Royals FC of the National Women's Soccer League, MLS Next Pro team Real Monarchs and the trio's America First Field and Zions Bank Stadium venues, are excited to announce the first ever partnership between the two organizations to utilize KORE's industry leading partnership platform, Sponsorship + Activate to drive deeper efficiencies and insights for RSL
KORE, the sports and entertainment business solution, and Utah-based soccer club Real Salt Lake ("RSL"), which includes Major League Soccer's RSL side, Utah Royals FC of the National Women's Soccer League, MLS Next Pro team Real Monarchs and the trio's America First Field and Zions Bank Stadium venues, are excited to announce the first ever partnership between the two organizations to utilize KORE's industry leading partnership platform, Sponsorship + Activate to drive deeper efficiencies and insights for RSL
RSL was prepared to make the move to a Partnership platform that could manage the needs of a professional sports team trying to measure every element of its partnership portfolio. The platform includes a native integration into RSL's CRM environment for enhanced pipeline management, and in application advance inventory valuation and management, proposal creation and analysis, post-contracting operations such as billing, revenue recognition, and reporting. Finally, the Activate platform will provide RSL asset activation management and ROI measurement for each partner
Finally, the Activate platform will provide RSL asset activation management and ROI measurement for each partner
RSL was prepared to make the move to a Partnership platform that could manage the needs of a professional sports team trying to measure every element of its partnership portfolio. The platform includes a native integration into RSL's CRM environment for enhanced pipeline management, and in application advance inventory valuation and management, proposal creation and analysis, post-contracting operations such as billing, revenue recognition, and reporting. Finally, the Activate platform will provide RSL asset activation management and ROI measurement for each partner
Finally, the Activate platform will provide RSL asset activation management and ROI measurement for each partner
KORE is the clear leader [in] sports business technology and leveraging the data to drive true organizational change.
Like a growing number of teams, RSL have also engaged with KORE's advisory group, KORE Planning & Insights ("KPI"), in addition to KORE's technology platform. KPI will help RSL leverage the KORE Partnership Platform to maximize adoption while driving advanced insights to help the club think more strategically about pricing, packaging, and valuation. Leveraging KORE's unique set of data, RSL can leverage unique data points to help better understand the industry landscape and market trends.

Source prnewswire

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