To promote Sanya’s diverse attractions and the city’s appeal as a top tourist destination in the globe, the Sanya Tourism Promotion Board (“STPB”) hosted a promotional event in Macau SAR on October 21.

The destination was promoted.

The STPB has organised such a gathering outside of China for the first time. Director-general of the STPB Albert Yip stated that the organisation is attempting to increase Sanya’s appeal as a global vacation destination through such promotional activities. The STPB is promoting interactions and collaboration in the tourism sector between the Greater Bay Area (GBA) of Guangdong-Hong Kong-Macau and the Hainan Free Trade Port through the Macau event (Hainan FTP).

For many years, Macau has served as a key gateway for travellers visiting Sanya. Hotels in Sanya welcomed 19.13% more Macau visitors in August than they did in 2021, per STPB data. The majority of Macau visitors to Sanya are either young or middle-aged in terms of demographics, and sightseeing and casual shopping are the most popular pastimes.

Source: Prnewswire